Continuing Peugeot's incredible success in the compact family car segment, the new 308 sets new standards for the class. Proudly wearing the brand’s new logo, the latest design of the new 308 showcases its dynamism and distinct identity, whilst taking on the new iconic Peugeot face seen on the e-208 hatchback, e-2008 SUV and 3008 SUV.

In terms of technology, the new Peugeot 308 is equipped with the latest-generation driving aids and the Peugeot i-Cockpit^® with 3D technology, plus i-Connect^® Advanced, an infotainment system that is intuitive to use and always keeps you connected. The interior of the new 308 offers greater space and comfort, while carefully chosen materials emphasize the high-quality finish. Efficiency and performance are also enhanced with new aerodynamic details.

All variants of the new 308 feature LED headlights as standard. Chiselled and slim, they are enhanced by the brand’s trademark vertical LED daytime running lights. This distinctive light signature makes the new 308 instantly recognisable during both night and day. On GT and GT Premium levels, the full LED headlights feature PEUGEOT Matrix LED Technology, for even greater efficiency and safety. At the rear, the taillights feature full-LED technology with Peugeot’s iconic three claw rear light signature.

Choice of Powerful & Efficient Powertrain

In keeping with Peugeot’s commitment to the Power of Choice, the new 308 is available with two plug-in hybrid powertrains, giving buyers the power of choice to choose the powertrain that best meets their needs.

• HYBRID 225 e-EAT8 – a combination of an 180hp (132kW) PureTech engine and an 81kW electric motor mated to the e-EAT8 automatic gearbox. It emits as little as 26 g/km of C0₂ and up to 36 miles of 100% electric range (according to the WLTP protocol, in the process of being approved)
• HYBRID 180 e-EAT8 – a combination of a 150hp (110kW) PureTech engine and an 81kW electric engine mated to the e-EAT8 gearbox, with emissions from 25g/km of C0₂ and up to 37 miles of 100% electric range (according to WLTP protocol, in the process of being approved),

Both versions are powered by a 12.4kWh lithium-ion battery, while there are two types of on-board chargers available - a standard 3.7kW charger and an optional 7.4kW fast charger. The estimated recharging time is around two hours when fitted with the optional 7.4kW onboard charger

Class Leasing Technology & Driver Aids

The new Peugeot 308 features the latest generation driving aids which help to keep both occupants and other road users safe. The Drive Assist pack (available at the end of the year) includes adaptive cruise control with Stop and Go function and Lane Keeping Assistance. It also has three new functions for use on dual carriageways and motorways:

• Semi-automatic lane change - The driver suggests a lane change manoeuver by setting the direction indicators. The system performs a semi-automatic lane change manoeuver if appropriate conditions are met and confirmed by the driver
• Anticipated speed recommendation - the system suggests to the driver that they adapt their speed (acceleration or deceleration) according to the speed limit signs
• Curve speed adaptation - at speeds of up to 112mph (where legal) the set-up optimises the car’s speed according to the severity of the bend

Space & Strength

Bigger and more spacious than before, the new 308 offers class-leading practicality and comfort. Although only 11mm longer than its predecessor, the new 308’s wheelbase has been increased by 55mm. The boot has a generous 412 litres of luggage capacity, with a further 28 litres of storage in a hidden compartmentalised area beneath the floor. With the rear seats folded flat, the maximum capacity increases to 1,323-litres.

Refined & Comfortable Interior

The quality of the materials used also enhances the comfort and premium feel, with evolutionary mottled fabric, technical mesh, Alcantara^®*, embossed leather and coloured Nappa leather (available as an option depending on trim). On GT versions there is also Adamite contrast stitching, which is used on the dashboard, door panels and centre console.

Those sitting in the back benefit from the longer wheelbase, with more leg and knee room allowing them to stretch out. They can also remain connected thanks to the availability of two USB C sockets for charging and data transfer placed at the rear of the centre console, while a folding centre armrest contains a phone tray as well as two cup holders. There are also a pair of air vents for improved thermal comfort.

The new 308 will be available with seven colour options: Olivine Green, Bianca White, Cumulus Grey, Nera Black, Pearlescent White, Vertigo Blue and Elixir Red.