In 1924, William Morris founded Morris Garages (MG) as a sportier division of Morris Motors, with the first MG car, the 14/28, designed by Cecil Kimber featuring an iconic octagonal logo. A century later, MG, now owned by SAIC Motor Corporation, has revitalized its brand with a focus on affordable, tech-forward electric vehicles (EVs). Models like the MG ZS EV, launched in 2019 as a budget-friendly electric SUV, and the MG5 EV, have made MG a significant player in the EV market. MG's emphasis on value and practicality has facilitated wider adoption of electric mobility, especially in the UK.

In 2024, MG launched the Cyberster, the UK's first all electric roadster, paying homage to the iconic MGB Roadster.